The Story
Aveda presents the Blue Malva Shampoo, a professional-quality treatment designed to enhance brilliance and clarity in a variety of hair tones.
Available in a generous 1000ml format, this shampoo is specifically formulated to add a luminous, silvery brightness to grey hair while effectively neutralizing unwanted brassy or yellow tones in chemically treated hair and all other shades.
At the heart of this formula is wild-crafted Blue Malva, sustainably gathered by hand in its natural habitat to help balance both the hair and scalp. It is further enriched with Coneflower, a potent botanical known for its ability to intensify colour and maintain vibrancy. This gentle yet effective cleanser leaves hair looking refreshed, balanced, and professionally toned.
Key Benefits:
- Enhances Silver Tones: Adds a bright, silvery luster to grey and white hair.
- Neutralizes Brassiness: Cools down yellow and orange tones in all hair shades and chemically treated hair.
- Botanical Balancing: Wild-crafted Blue Malva helps soothe and balance the scalp and hair fibre.
- Colour Intensification: Infused with Coneflower to help maintain and deepen the beauty of your natural or salon colour.
How to Use:
- Apply a small amount of the shampoo to wet hair.
- Massage gently into a rich lather, ensuring even distribution from roots to ends.
- Rinse thoroughly.
Description
Aveda presents the Blue Malva Shampoo, a professional-quality treatment designed to enhance brilliance and clarity in a variety of hair tones.
Available in a generous 1000ml format, this shampoo is specifically formulated to add a luminous, silvery brightness to grey hair while effectively neutralizing unwanted brassy or yellow tones in chemically treated hair and all other shades.
At the heart of this formula is wild-crafted Blue Malva, sustainably gathered by hand in its natural habitat to help balance both the hair and scalp. It is further enriched with Coneflower, a potent botanical known for its ability to intensify colour and maintain vibrancy. This gentle yet effective cleanser leaves hair looking refreshed, balanced, and professionally toned.
Key Benefits:
- Enhances Silver Tones: Adds a bright, silvery luster to grey and white hair.
- Neutralizes Brassiness: Cools down yellow and orange tones in all hair shades and chemically treated hair.
- Botanical Balancing: Wild-crafted Blue Malva helps soothe and balance the scalp and hair fibre.
- Colour Intensification: Infused with Coneflower to help maintain and deepen the beauty of your natural or salon colour.
How to Use:
- Apply a small amount of the shampoo to wet hair.
- Massage gently into a rich lather, ensuring even distribution from roots to ends.
- Rinse thoroughly.
